Color psychology plays a powerful role in confetti selection. Each hue can evoke a specific emotional response—red energizes and excites, blue calms and reassures, gold and silver suggest luxury and prestige, while pink adds playfulness or romance. For branded events, matching confetti to company colors reinforces identity. At weddings or gender reveals, pastel or thematic colors enhance personal meaning. Coordinating confetti with lighting design creates harmony and boosts impact. By thoughtfully choosing colors, event organizers can shape the audience’s mood and perception, turning a simple confetti moment into a carefully crafted emotional experience.