Co-browsing, or collaborative browsing, is transforming customer interactions by enabling real-time, shared browsing experiences between customers and representatives. Unlike screen sharing, co-browsing focuses on a specific browser tab, ensuring privacy... Read More
Author: jesvira
Effective HCP (Healthcare Professional) communication is vital in the pharmaceutical industry for building strong relationships and improving patient care. Digital transformation has reshaped how pharma companies engage with HCPs, emphasizing... Read More
Digital pharma marketing is transforming how pharmaceutical companies engage with healthcare professionals (HCPs) and patients. By using online platforms, social media, and advanced technologies like AI, companies create personalized campaigns... Read More
Pharmaceutical marketing plays a crucial role in bridging the gap between healthcare professionals (HCPs), patients, and drug manufacturers. It focuses on creating awareness about medicines, educating patients, and promoting the... Read More
Pharma cloud refers to using cloud computing solutions in the pharmaceutical industry to improve efficiency and reduce costs. It allows companies to store data, run applications, and access IT services... Read More
HCP digital engagement means using online tools and platforms to connect with healthcare professionals (HCPs). It helps pharmaceutical companies share important information, offer virtual meetings, and provide educational resources. This... Read More
Co-browsing software is transforming how businesses and healthcare providers engage with customers, offering real-time, personalized support. This technology allows two parties to browse a web page together, focusing only on... Read More
Pharmaceutical digital marketing is revolutionizing the healthcare industry by enabling pharmaceutical companies to connect with healthcare professionals (HCPs), patients, and stakeholders through advanced digital strategies. It uses tools like email... Read More
Pharma marketing is a vital aspect of the pharmaceutical industry, focusing on building awareness about medicines, treatments, and services. It combines creativity with scientific insights to connect with healthcare providers... Read More
The new trends in pharma marketing are reshaping how pharmaceutical companies engage with healthcare professionals (HCPs) and patients. Key trends include personalized marketing, omnichannel communication, and the use of AI... Read More