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Well-Documented Multinational Company Switches to Telemarketing, Lowers Cost Per Lead by 60%

Well-Documented Multinational Company Switches to Telemarketing, Lowers Cost Per Lead by 60%

Submitted by • October 25, 2013

www.callboxinc.com - As a direct result of this campaign, the Client experienced a surge in inbound inquiries, giving its sales team sufficient prospects to follow-up. The 66-day calling campaign generated a total of 139 highly-qualified sales leads at 26% contact rate, with ...

Like a Rolling Stone: a Mick Jagger approach to Outbound Telemarketing

Like a Rolling Stone: a Mick Jagger approach to Outbound Telemarketing

Submitted by • September 4, 2013

www.callboxinc.com - If someone talks about how those British blokes invaded America through rock and roll during the 60’s, you don’t just think about The Beatles – you also think about The Rolling Stones. Borrowing some of their famous song lines, perhaps ...

Five Simple Strategies To Attract More Customers and Clients

Five Simple Strategies To Attract More Customers and Clients

Submitted by • September 2, 2013

www.callboxinc.com - The moment a thriving business company decides to farm out its telemarketing functions to a firm that specializes on these operations, that company not only invests money and resources but also its trust and confidence. Nevertheless, each side must do ...

Building Trust As You Market Your Business: An Essential Guide

Building Trust As You Market Your Business: An Essential Guide

Submitted by • September 2, 2013

www.callboxinc.com - Once your b2b sales leads begin to like you and after they start talking to your b2b telemarketers, you can finally get them to trust you. The best way to get the trust of your b2b sales leads is to ...

Six Steps To Improved Appointment Setting Campaigns

Six Steps To Improved Appointment Setting Campaigns

Submitted by • August 30, 2013

www.callboxinc.com - Marketing is a constantly changing business. What you think are the best means to generate sales leads now may not be the same tactics you should use in the future. This is the rule in any appointment setting campaign you ...

Mid Year Report 2013: Current Trends in B2B Lead Generation

Mid Year Report 2013: Current Trends in B2B Lead Generation

Submitted by • August 30, 2013

www.callboxinc.com - The B2B Marketing Technology Community on LinkedIn conducted this year’s lead generation survey to better understand how new challenges are affecting today’s B2B marketers. It’s an annual event awaited by the entire LinkedIn circle that boasts the most comprehensive analysis ...

Proper Listening Skills: Secrets for Lead Generation

Proper Listening Skills: Secrets for Lead Generation

Submitted by • August 23, 2013

www.callboxinc.com - How to make your lead generation campaign successful depends on a lot of things. You have to have a good product that will get the attention of your business prospects, a marketing campaign that maximizes audience impact, as well as ...

Smart moves: Four Inspiring Examples of Marketing Brilliance

Smart moves: Four Inspiring Examples of Marketing Brilliance

Submitted by • August 22, 2013

www.callboxinc.com - The best marketing maneuvers ever conceived mostly came out of necessity rather than brain work Nevertheless, the will and courage to seize those opportunities are still commendable traits of those who executed the moves, and they will always be remembered ...

Thinking Strategically In Lead Generation

Thinking Strategically In Lead Generation

Submitted by • August 16, 2013

www.callboxinc.com - Handling a small scale business can be a challenge for entrepreneurs like you. Companies that lack a strategic approach in management weaken their ability to generate B2B leads. This, in turn, makes it harder for them to find additional sales ...

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